BELTRONICS Opens Its Door to Affiliates

BELTRONICS announced today that it will expand its online presence through affiliate marketing.

We know that there are thousands of customers living online who may not visit our site but still have a need for our products. By offering an affiliate program with the right publishers, we'll be able to expand our reach significantly using LinkShare's™ affiliate service.

We want to reach as many drivers as we can to help them to be more aware of their driving environment.

It's a win-win for everyone involved. More drivers learn about BELTRONICS' industry-leading products, the publisher becomes aligned with a premium brand and both parties increase their sales.

The AlertLock™ feature makes the BELTRONICS GX65 radar detector a truly annoyance free drive by allowing the driver to mark and eliminate radar detector false alerts, something most other competitor detectors simply cannot do.

West Chester, Ohio July 20, 2009 -- BELTRONICS, maker of the world's best radar and laser detectors, is expanding its online marketing efforts by offering web retailers the opportunity to become affiliate partners using LinkShare's™ online marketing services. "There are thousands of customers living online who may not visit our site but still have a need for our products. By offering an affiliate program with the right publishers, we'll be able to expand our reach significantly using LinkShare's™ affiliate service." said Tim Coomer, BELTRONICS' Vice-president of Marketing. "We want to reach as many drivers as we can to help them to be more aware of their driving environment."

BELTRONICS--Home of the World's First Internet Ready, GPS-based Radar Detectors

Known as the category leader and innovator, BELTRONICS developed one of the world's first internet ready, GPS based radar detectors--the BELTRONICS Pro GX65 windshield mount model. The GX65 addresses the single fastest growing threat drivers face today--the increasing numbers of fixed position speed and red light cameras. The GX65 comes pre-loaded with the BELTRONICS proprietary Defender™ database, which includes thousands of speed and red light camera locations, plus the top speed traps throughout the country. The database can be updated directly through the BELTRONICS website to ensure new locations are covered.

The BELTRONICS Pro GX65 features patented AlertLock™ technology, which allows the driver to eliminate false alert signals by exact location and frequency. "The AlertLock™ feature makes the BELTRONICS GX65 radar detector a truly annoyance free drive by allowing the driver to mark and eliminate radar detector false alerts, something most other competitor detectors simply cannot do." said Coomer. The GX65 is also compatible with the BELTRONICS Laser Shifter ZR4, which provides the ultimate laser protection.

Both the BELTRONICS Pro GX65 and the Laser Shifter ZR4 are available at fine retailers or, you can order them direct at BELTRONICS.com.

About BELTRONICS and ESCORT, Inc.
ESCORT Inc., the parent corporation to BELTRONICS, is the leading manufacturer of high-performance radar and laser detectors. ESCORT manufactures products under the ESCORT, PASSPORT, SOLO, Vectorand BELTRONICS brands. The company is headquartered in West Chester, Ohio with its principal manufacturing facility located in Mississauga, Ontario, Canada.

Editorial Contact:
Ron Gividen
513-870-8500